I'm a genuine self-care activist!

I've spent the past 16 years serving my community as a plant-based health coach, vegan catering company and juice bar owner and business consultant, splitting my time between Brooklyn and upstate NY, where I was born. 

I love helping my clients discover that with tiny, (atomic) habits, including even the simplest shift in our mindset, we can create a picture of health and wealth beyond even our own imaginations. 

Check out my programs.

‚ÄúDeborah helped me appreciate how mind-set is such a critical part of changing or adding to healthy eating habits.‚Ä̬†

Tanya, Actress

How it started...

I earned my degree in holistic health coaching at the Institute for Integrative Nutrition in 2006 and opened NYC's first-ever vegan mobile food truck (a rolling juice bar!) and catering company, one year later.

For the past 16 years, I've had the privilege of serving thousands of busy New Yorkers, premiere brands, not-for-profit companies, and celebrity entertainers through my programs and services. 

In 2020, I made a pivot to supporting my community virtually (because, pandemic).

There was more of a need than ever for folks to learn how to protect their health and cook healthy foods at home. 

How it's going...

In 2022 I opened the doors to a new, one-of-a-kind course, called Plant Powered Kitchen, where I teach the essentials of plant-based nutrition, PLUS the practical kitchen skills to get it done fast, so you can save time and money. 

This program is for people who are ready to make a long-term investment in their health by learning how to shift away from the Standard American Diet (SAD) and into a plant-focused dietary pattern. 

I aim to help as many people as possible experience the life-change health benefits of eating fresh, plant-based meals so they can enjoy the blessings of life without worrying about chronic illness and the impact of aging.

Learn More

Want to start creating balanced healthy meals?


  • Endless possibilities for balanced, nutritious meals

  • 20 Vegan Sources of Protein

  • My fave Rainbow Tempeh Bowl recipe¬†

All in one simple, printable PDF! Hang it on your fridge and have 

Yes! I'm Ready For Balanced Bowls!